February 17, 2012
Spring 2012 Collection is Now Available!
Stonewear Designs’s Spring 2012 collection is finally here! Below is a sneak peak of our Spring collection that is now available on the website. Check out the website so you can be the first to show off our beautiful new Carousel print and our new Kaia Halter Top!
With the fabulous fabrics we discover, Stonewear Designs creates separates that cross-coordinate through style, colors, and pattern. Our tops and pants are designed to flatter every woman’s shape. Our Spring palette blooms new pastels reflecting the rows of blooming tulips in Holland, hand-picked for all skin tones. This Spring, we chose one print- “Carousel”- inspired by an old merry-go-round gently whirling in a Parisian park.
Think: vintage wooden horses, magical tinkly music, shiny brass rings.
At Stonewear Designs, the fabrics we choose are so soft and luxurious, you can’t wait to slip into them. They endure the journey with you – wicking moisture, drying fast, and holding their shape. We take the time to carefully choose only the fabrics that bring out the best in our clothing, that serve the environment wherever possible with organics and other eco-conscious blends, and that support the endless work you’re doing to flourish as a remarkable, strong, and empowered woman.
January 31, 2012
Begin your day by finding balance…
We can be sure that the greatest hope for maintaining equilibrium in the face of any situation rests within ourselves. Francis J. Braceland
November 10, 2011
Sexy in Six Boot Camp Challenge Completed…But Is It Really Over?
Here at Stonewear Designs, the ladies have finally finished our boot camp challenge, Sexy in Six Weeks led by Sabrina Domenosky. Six weeks of daily work outs, no sugar, no starches and mostly no carbohydrates… but we all feel great! The first few weeks were such a challenge, a deprivation of our comfort food really. After that, we started getting used to our new routines and it was no longer a struggle to get through the day. Now after six weeks, we no longer are forced to complete a boot camp challenge but have found a new way of living our lives. We have become more fit with a consistent daily workout routine and we now know what foods to eat and what foods to avoid. Plus we’ve put the Stonewear Designs clothes to good use and discovered new product ideas. We also have decided not to stop until we have reached our goals. The challenge hasn’t been just about the weight loss but a new healthy way to live. Even though the six weeks are over we have a new way of living a healthy lifestyle that will always stick with us.
During the last weeks of our challenge Sabrina came to our office to give us a personal workout. Brad Clement of Spindrift Films and coincidentally the husband of our personal Drill Sergeant Tonya filmed it. Above is the video and you can see us put our Stonewear Designs to good use while we get our butt’s kicked by Sabrina!
If you’re interested in taking on the challenge and experiencing a change in your lifestyle, please visit www.sexyinsixweeks.com and enter the code stonewear50 to receive 50% off!
Here are a few of our favorite quotes from the workout with Sabrina:
1. “Thank god we found those rice cakes.”
- Linda
2. “The best part of the program is the cheat meal.”
- Tonya
3. “I’m not eating the blue corn chips with my hummus…I’ve converted to peppers.”
- Tonya
4. “I think she’s lost more than 8 pounds since she started.”
- Tonya talking about Linda
5. “You’re only filming the first 5 minutes right?
- Linda
“Nope I’m filming the whole thing.”
- Brad Clement
6. “I can tell you’ve all lost weight…. all of your faces look slimmer.”
- Brad Clement who sees the Stonewear women on a regular basis
June 18, 2010
40 THINGS YOU MAY NOT KNOW ABOUT STONEWEAR
The whole Stonewear team consists of women, even the designers and pattern makers- We are part of a larger organization, Great Trango Holdings Inc, which also owns Trango, e-Grips, Fast Rope Descenders
- The first season contained 13 styles
- There are 6 direct employees on the Stonewear team
- Sari Nichols founded Stonewear Designs in 1996
- The Stonewear Pant is our longest running style and was designed by Sari in 1999
- The majority of employees live in Boulder, CO
- Stonewear Designs was first inspired by women in the climbing industry
- We support the HERA Women’s Cancer Foundation
- Our fabrics are mostly recycled or organic cotton
- There are 3 main dogs that come to work everyday: Sting, Grace, and Kaia. Dogs Zacho, Lincoln, Zoe, and Ziggy make guest appearances.
- There are no stray cats around the office
- Nichols invented the first ever spaghetti strap top with an internal wrap-around bra in 1996
- Our youngest employee is 22
- The most popular sport among our employees is hiking
- Our Stonewear pants and Rockin pants come in 18 different fits
- Football is the most popular sport to watch by employees
- Stonewear Designs manufacturers its products in LA
- Some of our polyesters are made from recycled pop bottles
- The first pant produced was the Lagotto
- There are 38 styles in the current season
- 80% of employees in the office sit on fitness balls
- The longest working Stonewear employee has worked here 7 years
- Mexican Food is the favorite of Stonewear employees
- The Solace Top and the T-Back Top enjoyed the longest run before they were retired
- In order to become more eco-friendly, organic cotton fabrics were introduced in Spring 2009
- Stonewear employees have come from all over the USA (ie: California, New York, and Oklahoma)
- There are 650 different options of clothing in the current season
- The process for a season begins 18 months to 2 years ahead of its launch date
- Dog training is the brand director’s passion outside of work; however her first name is Kitty
- Nichols was a curvy, voluptuous woman and a hard core rock climber
- Spring 1998 was the first season for Stonewear Designs
- The logo of the curvy woman with an S shaped arm has stayed the same since it was first established
- Stonewear does not have a storefront
- Employees get to wear Stonewear to work
- We are a privately owned company
- Some pieces are named after employees or family members
- One of our employees has stood on top of Mt. Everest, Kilimanjaro, Ama Dablam, and Green Mountain
- In the upcoming Spring 2011 catalog, one of the models is one of our own Stonewear employees
- 3 of our employees previously worked together in the book industry
- Dara Wong
May 24, 2010
Stonewear’s Next Top Model
When I was asked a few weeks ago if I wanted to model in the upcoming catalog for Stonewear Designs, I automatically answered yes without even thinking about what I was getting myself into. After getting the chance to let the agreement sink in, I started thinking about how I have never modeled before, how I don’t think I am very photogenic, and how my body is not at the ideal weight I want it to be…Then panic started to overcome me. However, the greatest part about being a Stonewear model is that we want “regular” people. Our catalog’s purpose is to show that we fit every body. Although I did feel pressure to eat well and not get tan lines, I thought it would be a cool experience.
At first, it was a little weird getting used to the crew watching you pose and comment about what they like or don’t like. As a model, I had to keep in mind that the clothes were what we were trying to highlight and I was just the object in them. However, it was extremely nice getting pampered with hair and makeup as I found myself not having to make any decisions. I was put in the outfits the designer chose, I was told what positions to pose in, and I even had someone run over to me and fix my hair or pull a thread off of me. I think I could get used to this being queen for a day thing!
Because I am an employee for Stonewear, I got a behind the scenes look at what it was like to model and the logistics that went into the shoot. Being the bubbly happy person that I am, I knew that smiling for long amounts of time was not going to be too difficult but I was not expecting to test my multi-tasking abilities. A specific shot sticks out in my mind that seemed simple enough but to achieve the right shot was actually quite difficult. I had to hold a hose that they wanted me to spray so that we could get the glistening water in the photo. When I think about how the lighting, props, and poses all effect the shot, it made me aware of how much goes into each photo. Once we were satisfied with the composition, I had to put enough pressure on the hose so that it sprayed the perfect amount of water out while pointing it towards the photographer without spraying the equipment and starting a fire. Two hundred photos later and we were satisfied with some of the shots. If you don’t think this sounds hard, then think about holding that pose for 200 photos worth!
With this great opportunity, I wanted to see what the models did in their normal lives. Often I catch myself looking at a magazine or catalog and not realizing that the models are just like everyday people and that we sometimes put them on a pedestal because they are beautiful. In this catalog, we used four female models total, including me. Shannon, a model from earlier Stonewear catalog seasons, also runs a business called Camelflage. It is a women’s panty company designed to smooth out “Camel Toe” under clothes. Brilliant!! Erin styles hair at a salon in Greeley, CO when she is off camera, and Brooke works in the Nordstrom corporate office in Park Meadows. It was a pleasure to spend time and get to know these women since all were beautiful on the inside as well as the outside.
All in all, it was hard work, long hours, and great fun.
Ever thought about modeling?
-Dara Wong
March 12, 2010
Best Yoga Poses To Gain Morning Energy
Best Yoga Poses To Gain Morning Energy
Spring is approaching, wake up with the sun. Want to start your spring off right? Wake up a little earlier and get in some morning yoga to energize your mind and body and get you ready for the day.
We have made it easy for you, the following list of resources and links can help get your new spring regiment going.
Whole Living highlights six morning yoga poses in their Gentle Yoga Poses web page. They feature poses that energize the body without overheating it. It is a great 30 minute morning workout.
http://www.wholeliving.com/article/gentle-yoga-poses
eHow’s site has a free instructional video series led by Elizabeth Rose, a registered Hatha yoga teacher. The page has 15 different yoga poses, all to build up morning energy.
http://www.ehow.com/videos-on_7141_yoga-poses-energy.html
How do you get energy in the morning?
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-Dara Wong
